It's giving...
/ɪts ˈɡɪvɪŋ/
Generally Harmless
fashion
beauty
tiktok
vibe
impression
Definition
A phrase used to describe the overall vibe, essence, or impression that something (an outfit, a look, a situation, a person's demeanor) evokes. The blank is filled in with the specific quality being observed. It's a way of saying "This reminds me of..." or "This has the characteristics of..." in a trendy, often understated or observational way.
Examples
- Her outfit? It's giving main character energy.
- The way he styled that thrifted jacket? It's giving 90s supermodel.
- This gloomy weather is giving cozy night in with a book.
- The confidence she walked in with? It's giving CEO.
- The new cafe downtown? It's giving very much overpriced avocado toast.
Origin & Context
Popularized heavily on TikTok and other social media by Gen Z and Gen Alpha, particularly within fashion, beauty, and LGBTQ+ communities. It's derived from ballroom culture.
For Parents & Educators
The meaning is entirely dependent on the words that follow "It's giving...".